
Flagship bookEvidence-led practice
The Evidence-Based Life
Where Ambition Meets Reality
- Digital edition
- Physical edition
- Notion workspace
Books, journals and working systems for readers and practitioners who want clearer judgement, useful action and decisions that can withstand reality.
Showing 46 of 46 forthcoming editions
Enter through argument, story or guided practice.
3 editions
Flagship bookEvidence-led practice
Where Ambition Meets Reality

Story-led companion bookEvidence-led practice
Stories for a Life That Learns

Flagship guided book-journalEvidence-led practice
A complete, self-guided practice for making one consequential decision at a time, learning from what happens and keeping ambition answerable to reality.
Standalone records for reflection, experiments and consequential decisions.
5 editions
Field journalPractical decision support
A Working Journal for a Life That Learns

Field journalPractical decision support
A Guided Journal for a Life That Learns

Field journalPractical decision support
Test Before You Trust, Automate or Scale

Field journalPractical decision support
Turn Assumptions Into Evidence Before They Become Expensive

Field journalPractical decision support
Learn the Role Before You Rush to Prove It
Related methods assembled for work that crosses more than one decision.
2 editions
Complete commercial systemPractical decision support
All five customer-decision methods plus the first-contact companion, covering first approach through handover, review, recovery and renewal.

Complete development seriesPractical decision support
Three evidence-bounded development packs for judgement, useful action and deliberate direction.
Practical editions for the moments from first contact through renewal.
13 editions
Phone-side companionCustomer work
Plain-language cold, warm, referral, reconnect, social and inbound scripts for earning a useful next conversation—or accepting a clean no.

Working methodCustomer work
A responsible qualification system for turning uncertain commercial interest into a customer decision both sides can explain, test and accept.

Working methodCustomer work
A cross-role handover system for turning what was sold into a delivery-ready customer contract before ambiguity reaches kickoff.

Working methodCustomer work
A facilitator-ready system for turning executive customer meetings into evidence-backed decisions, owned action and measurable outcomes.

Working methodCustomer work
A bounded, cross-role system for turning a high-pressure customer problem into an evidence-backed recovery decision and credible route back to trust.

Working methodCustomer work
A relationship decision system for turning realised value, unresolved gaps and future ambition into a defensible renewal and mutual-investment choice.

Customer Success operating toolCustomer work
Hold the account lifecycle together without running on impression.

Customer Success operating toolCustomer work
Prepare truthful, relevant and evidence-led answers for a customer-success interview. Ends at the offer; does not teach how to run the role.

Customer Success operating toolCustomer work
Turn a new CSM hire into someone visibly earning trust in their first 90 days, using real evidence discipline instead of a performance.

Customer Success operating toolCustomer work
Operate the account lifecycle and decision-led QBR route in one connected system.

Customer Success operating toolCustomer work
Prepare, run and follow through a decision-led customer review.

Revenue communications operating systemCustomer work
Write with context. Ask honestly. Learn from what happens next.

Research decision packageCustomer work
An Evidence-Led System for Testing ICP, Offer and Buying-Group Fit Before a Commercial Conversation
Fieldbooks, pads and records designed to stay useful while the conversation is happening.
5 editions
Strategic Outcome physical working editionLive customer work
Open on the table in customer reviews, QBRs and executive meetings.

Strategic Outcome physical working editionLive customer work
A bound working edition for controlled-recovery incidents.

Strategic Outcome physical working editionLive customer work
A compact call-side working edition for shared decisions.

Strategic Outcome physical working editionLive customer work
The complete Strategic Outcome lifecycle bundle in one bound working edition.

Strategic Outcome desk pad setLive customer work
An A5 Decision Tear Pad for substantive conversations and an A6 By-the-Phone Pad for fast live-call capture.
Guides and working records for entering a role and becoming useful once you are there.
4 editions
Career preparation kitRole transition
Prepare direct, evidence-backed answers that survive follow-up for a business-development or BDM interview. Ends at the offer; does not teach how to run the role.

Career preparation kitRole transition
Turn interview-vocabulary frameworks into real first-90-days pipeline habits: qualified evidence, forecast honesty, a structured 30/60/90 review.

Career preparation kitRole transition
Prepare a rehearsed, evidenced live cold-call performance and honest, sourced numbers for an SDR or BDR interview. Ends at the offer; does not teach how to run the role.

Career preparation kitRole transition
Turn interview-vocabulary cold-calling frameworks into real first-90-days prospecting habits: a genuine dial log, a rejection log reviewed weekly not daily, and a structured 30/60/90 review.
Bounded support for confidence, useful action and meaningful progress.
3 editions
Development packPractical decision support
Build task-specific self-trust from evidence, practice, honest boundaries and recovery.

Development packPractical decision support
Turn uncertainty, avoidance and over-preparation into the next evidence-producing move.

Development packPractical decision support
Direct finite attention towards work that changes what matters, then adjust from evidence.
Small kits for testing an offer, route or first customer before scaling it.
7 editions
Founder operating systemPractical decision support
Give Hope a Job, Then Let the World Answer

Decision kitPractical decision support
Proof Without Pretending

Decision kitPractical decision support
Validate Before You Build

Decision kitPractical decision support
Findable. Honest. Deliverable.

Decision kitPractical decision support
The Smallest Version Worth Selling

Decision kitPractical decision support
One Route. Seven Days. A Real Test.

Business-planning systemPractical decision support
A business plan whose claims, capacity, cash and next decisions can be checked together
Prompt, workflow and agent editions with visible evidence and controls.
4 editions
AI operating systemPractical decision support
Turn Vague Requests Into Testable Tasks

AI operating systemPractical decision support
Decide Where AI Earns Its Place

AI operating systemPractical decision support
Permissions, Approvals and a Stop System

Complete operating bundlePractical decision support
From Experiments to Controlled Practice
Clarity identifies the decision before it recommends a product. Price, format and commercial margin do not influence the diagnosis.
Run Stratogenic Clarity