Use AI where the task is bounded, reviewable and cheaper to correct than to trust blindly. Let it structure notes, compare supplied evidence, draft variants and check completeness; do not let it invent demand, choose legal or tax treatment, publish unsupported claims or move money without control.
Give the machine a smaller job
What exact input, output and acceptance test define the task?
A bounded contract makes errors visible and comparison possible.
What data, tool or authority would the system receive?
Privacy, security and least-privilege decisions belong before convenience.
Who reviews the output and owns the consequence?
Human accountability must remain named for legal, financial, customer and publication decisions.
| Suitable early use | Required control | Never treat as |
|---|---|---|
| Summarise supplied interviews | Compare against originals | Independent market evidence |
| Draft offer variants | Claims and tone review | Proof a promise is true |
| Check a process for omissions | Current source verification | Legal or tax advice |
| Classify support themes | Privacy and sampling review | Autonomous customer judgement |
Frequently asked questions
It can organise supplied signals and propose hypotheses. It cannot establish willingness to pay or replace observed buyer behaviour.
Only data permitted by your privacy, confidentiality, security and provider terms. Minimise or remove personal and commercially sensitive information where possible.
Usually not for an unproven process. Begin with a simple human-reviewed workflow; add tools or autonomy only after the task and evaluation are stable.